About

About Us

Crafting Africa’s Most Meaningful Journeys

Wookar Adventures is a premier Destination Management Company curating bespoke, deeply personal journeys through Kenya, Tanzania, and the greater African region.
Founded by Ruth Nyamasyo, Wookar was born from a simple truth — that travel to Africa should feel transformative, private, and handled with deep cultural understanding.

We design journeys that honour Wilderness, the Outdoors, Outstanding service, Knowledge, Adventure, and Responsibility — the values that inspire the name WOOKAR.

Our Philosophy

Luxury is not just where you stay — it is how you are cared for.

From the moment you inquire, a dedicated travel curator works closely with you to understand your story, your preferences, your pace, and your expectations. Every itinerary is handcrafted, never automated, never replicated.

We go beyond logistics.
We create journeys that feel crafted, considered, and culturally rooted.

Our Promise to You

We don’t offer pre-made trips.
We craft moments, stories, and lifelong memories.

With Wookar Adventures, your journey is not just planned —
it is curated with intention, precision, and heart.

Why Travel With Wookar

Bespoke Journeys

Every trip begins with understanding you — your travel style, your celebration moments, your dreams. No two itineraries are ever the same.

Insider Knowledge

With deep roots across Kenya and Tanzania, we offer access to handpicked lodges, private guides, exclusive experiences, and meaningful cultural encounters.

Uncompromising Standards

We work only with partners who share our commitment to safety, excellence, sustainable practices, and luxury hospitality.

On-Ground Support

Your journey is personally monitored 24/7 by our team, ensuring seamless transitions and peace of mind throughout your trip.

Purpose-Driven Travel

We believe in responsible and ethical tourism.
Every journey supports local communities, conservation efforts, and women-focused initiatives in East Africa.